Skip to content


Dina SrinivasanDina Srinivasan

Kantar Media

Dina is an entrepreneur with experience building and supporting businesses that leverage technology to innovate and disrupt industries. Currently Dina is Managing Director of Emerging Media at Kantar Media where she is responsible for developing a digital growth strategy and overseeing its execution. Previously, she was founder and president of Effidia, an advertising technology company whose assets were acquired by Kantar Media to power their digital products. In 2008, Effidia was the first company in the US to offer a transparent online marketplace that provided access to advertising trading data. Prior to Effidia, Dina was founder and president of iMSGu, an angel-funded company that was one of the earliest to work toward enabling US consumers to send and receive text messages.

Dina earned her Bachelor of Arts in Political Science from the University of Washington and her Juris Doctor degree from Yale University School of Law, where she served as Editor of the Yale Journal on Regulation and received an Olin Fellowship through the Kauffman Program in Law, Economics and Entrepreneurship.



Last Updated: 11/15/22